Bachelor Of Business Administration

If strategizing and devising is your specialty, and leading or supervising an organization makes your blood rush faster than you can imagine, a Bachelors in Business Administration is the right program for you! Enabling students to cultivate enriching and gratifying careers in their chosen domain, the Department of Management Studies aims to allow students to learn their respective subjects in depth, have the freedom and flexibility to revolve their learning around their working life, with best in class teaching methodologies and practices. With the vision of creating promising leaders to take business organizations to the zenith of success, the university works relentlessly to continuously optimize their teaching methodologies.

Eligibilty

50% and above marks in 10+2

CAREER PROSPECTS

“Management is all about managing in the short term, while developing plans for the long term”.
If being a finance or marketing manager makes you want to strive harder than you have ever before, or researching strategies and statistics to make your organization reach the pinnacle is how you want to live your future, BBA is the course for you. Graduates of BBA can choose from an array of domains like Business consultancy, information systems management, human resource management, and much more.

COURSE STRUCTURE

SEMESTER I SEMESTER II


Management Process and Organizational Behavior Macro Economics
Micro Economics Introduction to Marketing
Financial Accounting Financial Management
IT in Business Managing Human Resource


 SEMESTER III  SEMESTER IV

Business Ethics & Corporate Governance Business Research Method
Business Communication Marketing of Services
Business Mathematics Logistics & Supply Chain Management
Business Law India’s Diversity in Business
Managing Human Resource Business Law


 SEMESTER V  SEMESTER VI
Project Management Business Strategy
International Business Projects
Indian Financial System / Business Analysis and Valuation Cost Accounting / Strategic Corporate Finance
Investment Analysis & Portfolio Management / Wealth Investment Banking & Financial Services / Financial Derivatives
Consumer Behavior / Retail Management International Marketing / Distribution and Supply Chain Management
Sales and Distribution Management / Advertising & Brand Rural Marketing / Personal Selling and Sales Force Management
Training & Development / Management and Industrial Relations Performance & Compensation / Talent and knowledge Management
HRD: System & Strategy / Performance and Compensation Labor Laws / Counseling and Negotiation Skills for Managers
Business Research Method
Marketing of Services
Logistics & Supply Chain Management
India’s Diversity in Business